Pollution Probe
A brand that speaks to intersection of communities, health and the environment.
Created at Loop: Design for Social Good
Creative Director: Joshua Layton
Design Lead: Cecilia Salcedo
Creative Director: Joshua Layton
Design Lead: Cecilia Salcedo
Pollution Probe is a Canadian charitable organization that pursues environmental gains by working productively with governments, industry and the public, with a steadfast commitment to Clean Air, Clean Water, and a Healthy Planet.
To represent a growing number of sectors and areas of expertise, a set of dynamic icons were created. They can be seen in various scales and positions throughout the brand to bring in a piece of the brand in any application.
To represent a growing number of sectors and areas of expertise, a set of dynamic icons were created. They can be seen in various scales and positions throughout the brand to bring in a piece of the brand in any application.
